The introduction of DPDPA necessitates significant changes in the marketing strategies employed by entities relying on personalization and targeted advertisement.

As the regulatory perimeter expands and matures, the distinction between corporate issuers and trust-based entities will continue to blur—at least in terms of compliance expectations.

Gayatri Balasamy seeks to avoid the blunt injustice of all-or-nothing review, but its doctrinal scaffolding is built on inference rather than enactment.